How To Choose A Packaging Box For Clothing Brand?

Clothing is everywhere in our daily life. Whether purchased online shop or offline shop, it has become a daily consumption habit for every one. Choosing a correct packaging box is not only to protect your product, but also to highlight your brand image. Therefore, as a professional packaging factory, Js packaging tell you that the experience of many clothing brands with cooperation and shared it with you here, hoping to help your clothing brand choose the right packaging box.

1.Is your clothing brand ordinary or high-end?

First of all, if it is an ordinary brand clothing, such as T-shirts, shirts,pants and other clothing, you can choose E flute corrugated paper shipping boxes. 3-layer E flute corrugated paper can provide better buffering performance. This is also the most commonly used material shipping box by customers in daily life. It is also the preferred choice of e-commerce industry. It is affordable and light in material. If it is a particularly large or thick winter clothing, such as a coat or a down jacket, you can choose B flute corrugated paper with greater compressive strength.

Secondly, if your brand is high-end or targeting the mid-to-high-end market, you have your own brand and the value of goods is relatively high, then the cardboard rigid box will be a common choice. The materials generally choose 1200gsm-1500gsm cardboard or paperboard and 157g coated paper. There are several types of folding boxes, magnetic boxes, lid and base boxes and drawer boxes to choose, but most customers will choose folding boxes, because the folding design can saves transportation space and freight. And then the type of box also has a higher cost and is suitable for luxury goods and high-priced clothing, which can better reflect the value of the brand. Of course, other types of magnetic boxes and lid and bottom box are also very popular, if you want to get the finished box directly and don’t want to assemble it, magnetic box and lid and base box are also the choice of many high-end clothing brands.

2.Practicality and convenience of packaging boxes

When we know what kind of box to choose, we should consider whether the size of the box should match the size of the clothing. Too large or too small packaging design will be wasteful or inapplicable, so we also have to give the product to the cooperative supplier, or give the size to the supplier, and let them tailor a box sample for display, and then produce it after the test is correct, so as to avoid unnecessary waste or cause certain losses to the brand.

 

3.Cost and environmental protection

We are a paper packaging factory with 27 years of experience in Shenzhen, China. We have cooperated with numerous well-known brand customers from all walks of life, such as Apple, Disney, B&O, payoneer, CHCH, Hilton, Kose etc. We have always been very strict in the selection of raw materials and cost control, and have tried our best to save costs for customers. Js packaging factory has environmental protection certificates such as FSC and BSCI, and the materials used are all environmentally friendly. Our company is also making every effort to promote environmental friendliness.

In the apparel industry, choosing a right packaging box is a comprehensive decision that needs to consider brand positioning, target marketing and customers needs. Whether it is a folding gift box, a rigid box, or a mailing box, every packaging design has the unique innovation. By properly selecting and designing packaging, clothing brands packaging not only effectively protect their products, but also enhance the value of brand, thereby enhancing brand loyalty and market competitiveness.

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