Festival packaging is very important for any products, it can elevate value or image for the brand. A premium packaging can enhance the consumer’s shopping experience, make the product become more attractive, and promote sales. During the holidays, consumers tend to buy goods that convey the festive atmosphere or companies will custom gift box sets give employees as a gift. Premium packaging design can make the product stand out and thus enhance the brand’s visibility.
1. Planning the time for holiday packaging
In order to ensure the customization of holiday packaging, a detailed time node is required so that your product packaging can reach you or your customers before the event starts, catch up with store activities or meet other customer packaging needs.
A. The importance of planning in advance
Planning in advance can effectively avoid supply chain pressure and reduce potential delivery delays to ensure that product packaging can delivery on the time according to your need. Therefore, it is recommended that major brands start preparing at least 2 months in advance before the holiday. For example:
- Christmas: Usually speaking, the peak season of Christmas starts at November, if you need to custom packaging, the packaging designed should be in October, because it is necessary to consider the production time and transportation time, and reserve about two months in advance.
- Spring Festival: The peak period of Spring Festival is generally 2-3 weeks before the Lunar New Year. Major brands should design packaging and purchase materials during October to November.
B. Determine important dates
- Design and sample production: Start within 2-4 months before the holiday. Christmas is at the end of December. If you want to design and make samples, it usually take time 3-5 days. If there are still places to be modified, it may take time about 5-7 days. Sample delivery time about 5-7 days fast and about 7-10 days at if it slow.
- Production time: It is generally that to start production 2 months before the holiday. Taking Christmas as an example, production should start in early November to cope with bulk orders, because the entire production time is as fast as 10-15 days, and large quantities of production are at least 30 days, so be sure to reserve time in advance.
- Transportation and distribution: Considering the logistics peak during the holiday, it is recommended to confirm transportation and distribution 1 month before the holiday. For example, to delivery on time,you need to confirm the transportation time for all bulk orders before the end of November to ensure timely delivery. If shipped by sea to the LA, it will take time about 12-15 days fast, about 20-25 days delivery to the New York. Standard shipping about 15-20 days to LA, and about 30-45 days to New York. If you delivered by express delivery, it will take about 7-12 days at the fastest, and 15-20 days for a slow ship. Therefore, time is very tight. If you want to customize Christmas packaging, you must consider the timeliness and cost of transportation. In order to deliver on time and save costs, please make arrangements in advance.
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2. Calculation of delivery time
A. Production and delivery time
When formulating delivery time, consider the following factors:
- Production capacity: Estimate the production time to complete the bulk order according to the existing production capacity. Such as that 50,000 packaging boxes can be produced per week, and a bulk order is expected to require 20,000 pieces, the production time is about 2-3 weeks.If you have strictly delivery on time, you can talked to your packaging consultant in advance.
- Supply chain management: Consider the purchase raw materials need some time, it need to plan the time in advance. For example, if customized paper is required, the order must be placed at least half a month in advance to make ensure that the materials arrive on time.
B. Shipping time
- Domestic transportation: Domestic transportation time is generally shorter, but during the holiday season, logistics may peak. It is recommended to leave an extra week for transportation. For example, if the delivery is planned for December 5, all orders should be completed by the end of November.
- International transportation: International transportation needs to consider customs clearance time and potential delays. Taking sea transportation as an example, it usually takes 2-4 weeks. It is recommended to confirm international orders 1 month in advance.
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3. Communication with you
It is crucial to maintain good communication with you throughout the holiday packaging customization process:
- Transparency: Ensure that you can understand the packaging design, production progress and potential delays. For example, if the sample production is delayed, notify the your delivery time and propose a solution.
- Your needs: Flexibly adjust production plans and delivery times according to your holiday needs. For example, if your needs specially designed packaging, the production arrangements should be negotiated in advance and the delivery time should be arranged. If there are special circumstances, communicate at least one week in advance to facilitate adjustments.
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In the process of customized gift boxes, we need to consider many aspects, from advance planning to effective communication. By properly arranging the design, production and transportation time, your packaging can not only be completed smoothly, but also improve your or your customer satisfaction, promote sales growth, and enhance brand awareness.For example, for the upcoming Christmas, the brand needs to start designing in October, start production in early November, and ensure that all orders are shipped in early December to smoothly meet the holiday peak.
Through such careful planning, companies will be more capable of coping with the challenges of the holiday season and improve overall work efficiency and market competitiveness. If you need customized packaging, please contact JS packaging factory. We will have professional packaging consultants to connect with you and give you relevant packaging suggestions.